Website performance and search visibility

Slow pages lose visitors before they read a word. Google also checks site speed and how well your site works on phones when it reviews sites for the Ad Grants program.

Speed and performance

You'll see faster load times, especially on phones, from compressed images, lighter themes and plugins, and fewer scripts.

Landing page technical UX audits

A review of the landing pages your ads and search results send people to: load speed, mobile layout, forms, and whether the next step is obvious. You'll get a prioritized list of fixes that improve the user experience.

Search visibility

Align your site's topics with what people search for, so your pages draw more of the right visitors. That's SEO. Technical SEO makes sure search engines can find, read, and understand your pages.

If you're doing it yourself

• Test your key pages with PageSpeed Insights and focus on the mobile score.
• Compress images before you upload them.
• Remove plugins and scripts you don't use.
• Check that every button and form works on a phone.
• Write each page around one topic your audience actually searches for, using their words rather than internal program names.